What can a luxury hotel, a trading platform, and a bank have in common? Like any other business, they all strive to grow, attract capital, and expand their activities. Usually, companies consider private equity placement
, crowdfunding, direct listing versus IPO
for raising funds, but the evolving industry of digital finance offered them a new outstanding solution — tokenization.
In 2021, virtual assets can be a longed-for solution in terms of raising capital. Whether you'd like to get in touch with investors on a global level (or turn your loyal clients to be them), decrease your reliance on banks, expand your audience and brand exposure, or simplify investor management by engaging in a user-friendly platform, tokenization is the right instrument to do this. If you are still doubting that it can be a beneficial step, read about the goals these three drastically different businesses reached thanks to tokenizing their assets.